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Buying an aggregator and calling it a content play is a little like a company's announcing plans to improve its cash position by hiring a counterfeiter.

Bill Keller
Play, Calling, Cash
"All the Aggregation That’s Fit to Aggregate". www.nytimes.com. March 10, 2011.
Buying an aggregator and calling it a content play is a little like a company's announcing plans to improve its cash position by hiring a counterfeiter.